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Mapp Academy is your central learning hub for the Mapp Cloud.

It offers flexible e-learning — anytime, at your own pace, and with practical exercises, videos, and certification tests.

There are two main ways to get started:

Follow the Mapp Engage – Basic learning path
If you’re new to Mapp Engage, we recommend starting with our learning path, which includes all essential courses in the right order. It guides you step by step — from managing contacts to creating dynamic campaigns. Perfect if you want a structured introduction to the platform.
Choose freely from the full course catalog
Already know what you’re looking for? Then head directly to the full course catalog and explore all available topics — no login required.

Get started now
Browse the full catalog — no login required
Or sign up at academy.mapp.com to get immediate access to the full learning experience

Engage Basic Courses

Below, you’ll find an overview of the basic courses included in the learning path.

Course	What you will learn
Introduction	What is Mapp Engage used for? How do I navigate through the Mapp Engage platform?
Groups & Contacts	Create and configure groups in Mapp Engage. Add contacts to groups using various methods. Understand contact profiles and their attributes.
Creating & Managing Email Content with CMS	Upload and manage images in the Content Store. Create and edit Email Templates & Messages. Structure email content efficiently using drag-and-drop tools.
Personalization, Dynamic Content & Testing with CMS	Apply personalization to create more relevant email experiences. Use dynamic content to tailor messages based on recipient attributes. Test emails to ensure correct rendering, personalization, and functionality before sending.
SMS, Push & In-App	Create and personalize SMS, Push, and In-App messages in Mapp Engage. Choose the right channel based on context and customer behavior. Set up mobile messages for scheduled, event-based, or location-triggered delivery.
Segmentation	Create meaningful segments using profile data, engagement, and preferences. Apply segments in campaigns, whiteboards, and group population. Use filters and logic (AND/OR) to define precise target groups. Understand how updates to segments impact your workflows.
Whiteboards	How do I create event-based whiteboards? How do I create scheduled whiteboards? How do I create recurring whiteboards? How do I use the features of all whiteboards to send contacts on different journeys?
Analysis	How can I view the deliverability and recipient activity for Emails? How can I download contact data for recipients? How can I view delivery statistics for SMS? What statistics are available in the Campaign Dashboard?
Deliverability	How do you handle list management to maintain the sender's reputation? How do we handle user feedback to maintain the sender's reputation? What are DMARC and BIMI?
Certification Test	Become a certified Mapp Engage Basic user! 35-minute test 30 questions to answer 75% passing score

For all other topics and advanced training, visit the full Mapp Academy course catalog — no login required.

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Mapp Engage Glossary

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