---
title: "AI-based Smart Notifications"
slug: "ai-based-smart-notifications-unlock-hidden-patterns-with-segment-detection"
updated: 2024-09-17T09:57:34Z
published: 2024-09-17T09:57:34Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# AI-based Smart Notifications: Unlock Hidden Patterns with Segment Detection

[Mapp's AI Assistant](https://mapp.com/mapp-ai-assistant/) includes a predictive feature to provide actionable insights to marketers via automatic notifications.

This use case illustrates how you can create an insight-led digital marketing campaign targeting a geographic audience with a specific product category performing above average.

[3. Segment Detection_for_sign_off](https://player.vimeo.com/video/879215843?badge=0&amp;autopause=0&amp;quality_selector=1&amp;player_id=0&amp;app_id=58479)

> First, make sure that you have activated the Smart notification. See our [how-to guide](/v1/docs/how-to-use-smart-notifications) for more information.

> [!NOTE]
> Visit
> 
> ![](https://cdn.document360.io/554b9b98-6720-4d8b-9919-c7b203d72648/Images/Documentation/grafik(33).png)
> 
> Find more information in the course [Mapp Cloud - Mapp AI Assistant](https://academy.mapp.com/catalog/courses/4059352).

Here are the steps that are mentioned in the video above.

| Step | Where | What |
| --- | --- | --- |
| 1 | *Mapp Intelligence > Notification Feed* | Create new segment within the Smart Notification |
| 2 | *Mapp Engage > Audience > Segmentation > CI Segments* | Activate CI segment criterion |
| 3 | *Mapp Engage > Audience > Segmentation > Segmentation Builder* | Create segment with CI Segment criterion [More information on segment creation](/v1/docs/segmentation-builder) |
| 4 | *Mapp Engage > Create New > Message* | Selecting the segment during message creation [More information on message creation](/v1/docs/message-basics) |
