--- title: "Campaign eCPC" slug: "campaign-ecpc" updated: 2024-03-15T10:40:22Z published: 2024-03-15T10:40:22Z canonical: "docs.mapp.com/campaign-ecpc" --- > ## Documentation Index > Fetch the complete documentation index at: https://docs.mapp.com/llms.txt > Use this file to discover all available pages before exploring further. # Campaign eCPC The Campaign eCPC (effective Cost per Click) shows the campaign costs per campaign click. | Calculation | Campaign Costs / Campaign Clicks (imported) | | --- | --- |