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Create a Mobile Version of an Email
- 1 Minute to read
- Print
- DarkLight
Goal
To create a single email message that contains two different versions: one optimized for display on a PC, the other optimized for a mobile device.
To view the mobile version, the contact clicks a link at the top of the email.
Background Information
You can create an email message that contains the content that is optimized for display on a PC or a mobile device.
When you create the message, you use Mapp Engage Variables to mark some content as the mobile content, and other content as the PC content.
When you send the message, Mapp Engage displays the PC content only in the email inbox. Mapp Engage creates a link to the mobile version and places the link at the top of the email. To view the mobile version, the contact clicks a link at the top of the email. The mobile version of your message is displayed in the web browser.
Content that is not marked as PC content or mobile content is displayed in both versions.
Procedures
Create or Edit an Email Message
Create an email message.
Enter the desired message content, including all content elements (both PC and mobile).
Mark the Mobile Content
Click Mapp Engage Variables.
From the Category drop-down list, select Messages.
Select Mobile Version Content.
Click in the message where you want to add the variable. Right-click. Click INSERT.
⇒ The content is marked as mobile only.
Mark the PC Content
Click Mapp Engage Variables.
From the Category drop-down list, select Messages.
Select PC Version Content.
Click in the message where you want to add the variable. Right-click. Click INSERT.
⇒ The content is marked as PC only.
Content that is not marked as PC content or mobile content is displayed in both versions.
Add a Link to the Mobile Version
Click Mapp Engage Variables.
From the Category drop-down list, select System Links.
Select Read Message Online (Mobile/HTML)
Drag and drop the variable into the message where you want to add the link.
You can customize the default text of the link.
⇒ When you send the message, Mapp Engage displays the PC content only in the email inbox. Mapp Engage creates a link to the mobile version and places the link at the top of the email. To view the mobile version, the contact clicks a link at the top of the email. The mobile version of your message is displayed in the web browser.