---
title: "Does Marketing Automation work if users don't accept tracking?"
slug: "does-marketing-automation-work-if-users-dont-accept-tracking"
updated: 2024-03-15T13:11:55Z
published: 2024-03-15T13:11:55Z
canonical: "docs.mapp.com/does-marketing-automation-work-if-users-dont-accept-tracking"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Does Marketing Automation work if users don't accept tracking?

Yes, [Marketing Automation](/v1/docs/marketing-automation) will work for 'anonymous users' or those that don't accept tracking. These users have no history and are always recognized as new visitors.

The following restrictions apply:

- Only real-time behaviors can be used as a target group; segments don't show historical data.
- Frequency caps (specifies how often a campaign is shown) don't work.