Basics

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This article covers basic information about Mapp Connect and its integration possibilities.

Overview

Navigation Path

Data Management > Mapp Connect

What can I do in this window?

  • Create a new integration

  • View all your existing integrations and their statuses

  • Copy and Edit integrations

Configuration

Navigation path:

Data Management > Mapp Connect > Add New Integration

Available Integrations:

Overview tab

This tab shows all the basic information about the integration.

Information & actions on the Overview tab

Settings

Description

Status

Connected / Disconnected

Disable / Enable

Disables or enables the integration. 

Copy

Creates a copy of the integration

Remove

Removes the integration.

Save

Saves the basic settings of your integration.

Basic Information

  • Integration type: shows whether the integration is a generic one or a 3rd-party one

  • Name: displays the name of the integration. You can edit the name anytime.

  • Description: This field is optional

  • Integration ID

Automation (Whiteboard) settings

  • Trigger Whiteboard automations when user mapping attributes change - enable this if you use Whiteboards that react to any attribute changes. This attribute can be changed in the system via your Mapp Connect integration. 

  • Add incoming (external) event names. If you use the Mapp Connect External Event, this is where you define the events that will be included in the automation.

Invalid Mappings

Displays information on whether all mappings within the integration are valid and a warning if any mapping is invalid. In this case, the main page will display an error as well. Example:

Add monitoring users

Adds a Mapp Engage user who will receive notifications and logs related to the mapping. 

Select the user email address from the drop-down list or perform a search, then click Add.

Feedback mode

It lets you choose between None, Response Queue, and Callback URL for the feedback mode.

Mapping tab

Each mapping contains a list of relevant default destinations. You can add user data mapping to every mapping type. For example, when you send an email, you can add user attributes to the user profile within the same API call.

The Generic integration only supports import.

Identifiers

Mapp Connect supports various user identifiers to facilitate user event processing across different integration types and subtypes. The unique identifiers are available across all supported mapping subtypes, while the non-unique identifier is available exclusively within the “User” subtype.

  • Unique Identifiers:  

    • userID: The Contact ID that every Mapp Engage contact gets assigned in the system upon creation.

    • email: The user’s address.

    • mobileNumber: The mobile phone number used as an identifier.

  • Non-Unique Identifiers (available only for “User” subtype events):

    • externalID: An identifier generated within an external system. In Mapp Engage, it is  referred to as user.identifier.

    • Additionally, we offer the possibility of matching users by leveraging custom attributes, which enables flexible targeting and user management.

Please visit User Identifiers in Mapp Connect for more details on how to operate with user identifiers and how to leverage custom attributes for user matching.

Mapping subtypes

Mapping SubtypeIntegration type
GenericMagento (Adobe Commerce)ShopifyShopwareZapier
User
Maps source data into a user profile using these attribute types: Core, Addon, Custom, Member, Related Data, or None.
PredefinedPredefined
Predefined
Predefined
Predefined
Email
This allows you to send an email (prepared message) and optionally map source data as an email parameter used in the prepared message template.
OptionalPredefinedPredefinedPredefinedPredefined
Product
Maps product catalog items in Mapp Engage. For more information, see Product Catalog.
OptionalPredefinedPredefined

Optional unsupported
Transaction
Maps transactions, e.g. order details, with the default structure of System Transactions.
Optional
Predefined

Predefined

Predefined

Predefined

Transaction bulk
Imports a file with multiple transactions/orders.
Optional
Predefined

Predefined


unsupportedunsupported
Abandoned Cart
This function maps source data to the default structure of the Abandoned Cart eCommerce table. For more information, see Product Catalog.
Optional
Predefined

Predefined

unsupportedunsupported
Abandoned Browse
This function maps source data to the default structure of the Abandoned Browse eCommerce table. For more information, see Product Catalog.
OptionalPredefinedPredefinedUnsupportedUnsupported
Wishlist
This function maps source data to the default structure of the Wishlist eCommerce table. For more information, see Product Catalog.
Optional
Predefined

Optional
unsupportedunsupported
Location
This option allows you to map source location data to the default location structure in the metadata service for geofence functionality. For more information about geofence functionality, see Location Management.
Optional
unsupported
Predefined

unsupportedunsupported
Automation
This mapping is used to trigger whiteboard automation in Mapp Engage. See Whiteboards.
Optional
unsupported
Predefined

Optional
unsupported
Coupon
For more information, see Coupon Manager
Optional
Predefined

Optional
unsupportedPredefined

Related Data
This is based on the related data tables and allows for very flexible data use. For instance, in an Abandoned Cart scenario, this mapping allows for storing product information per cart instead of per product in an eCommerce table. Mapping for the Related Data subtype is optional. You can add the Related Data subtype as a Source and choose the Related Data table you want to map to as a destination.
Optional
Predefined

Optional
Optional
Predefined

Recommended product
For more information, see Product Recommendations in Mapp Engage
Optional
Predefined

Optional
Optional
Predefined

SMS
It allows you to send an SMS (prepared message) to a contact using their email or mobile number as an identifier.
Optional
unsupported
Predefined

unsupportedunsupported
Push
This allows you to send a push notification (prepared message) to the contact using email as an identifier. It requires adding the mobile app ID in the API call.
Optional
unsupported
Predefined

unsupportedunsupported
Web Push
Web Push browser notifications.
Optional
unsupported
Optional
unsupportedPredefined

Custom
Use for custom mappings that are unsupported within the system.
Optional
unsupported
Optional
Optional
unsupported
NewsletterunsupportedPredefined

unsupportedPredefined

unsupported

 

Attribute Types

These types of attributes can be assigned to the profile.

  • Core or standard attributes like Email (always required), first name, etc.

  • Addon: An attribute where one profile can have a different value assigned depending on the integration.

  • Custom: Attributes created by the Mapp Engage system user on one system.

  • Member: One attribute can vary for the same user depending on the group (optimal for agencies).

  • Related Data: Attributes pulled from your related data tables.

  • None

skipUnsubscribers

From Fall 2024, you can use the User attribute skipUnsibscribers to check the subscription status of contacts when adding them to a group. When this BOOLEAN parameter is set to TRUE, the check will be run and contacts who have unsubscribed won’t be added back to the group.

Data Transformations

During data import, you can transform the data into a unified format that you can define using the options listed below.

Transformation Type

Description

None

No transformation is applied.

To upper case

Converts the source value to upper case.

To lower case

Converts the source value to lowercase.

Math floor

Rounds the source value down to the nearest integer.

Timestamp

Converts the source value from a timestamp to a date and time string in the format “YYYY-MM-DD HH:mm” (UTC).

Remove character(s)

Removes all instances of the specified character(s) from the source value.

Custom

Executes a custom JavaScript function provided by you.

For more information, see Edit Data Transformations.

Data Import tab

What can I do in this window?

  • Create automated imports that let you sync your contact data from external sources into your Mapp Engage system.

  • View all your configured imports and monitor the import status

Examples of imports:

  • Add contacts to Mapp Engage

  • Update contact attributes in Mapp Engage

  • Remove users from Mapp Engage

  • Send an email (prepared message) with parameters to contacts

  • Add data to your custom Related Data tables

  • Add data to predefined Related Data: Transactions, Wishlist, and Abandoned Cart

See Set Up Data Imports for more information.

Import Configuration tab

This tab allows you to configure the details of your imports. For details, see our how-to article.

API

You can find more details about our API endpoints here.