Mapp Engage: Feature Sunsetting
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    Mapp Engage: Feature Sunsetting

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    Article summary

    22 Mar 2019 

    Mapp has a new segmentation tool and CMS system for messages. Old features are no longer available for new systems and features are scheduled for sunsetting.

    The following features are scheduled for sunsetting:

    • Whiteboard (old)

    • Selections

    • CMS Message

    Why?​

    The new features rely on the new Mapp infrastructure, which is faster and more reliable than the old features and infrastructure.

    When Does This Change Take Effect?​

    Effective immediately.

    As of November 2018, ​Whiteboard​, ​Selections​, and ​CMS Message​ are no longer available for new clients.

    Mapp offers the following alternatives.

    • For Whiteboard Mapp offers ​Whiteboard NEW​.

    • For Selections, Mapp offers ​Segmentation Builder​.

    • For CMS Messages, Mapp offers ​Content Management​.

    How Does This Affect You?​

    New client systems automatically have the new Whiteboard and All Engage clients are affected. Old features are not available for new clients.

    If you already have ​Selections​, this feature continues to work until further notice.

    If you already have a ​Whiteboard​, this feature continues as scheduled.

    • Whiteboard NEW

      • Whiteboard NEW helps you send the right messages, with the right content, at the right time to the right contacts.

      • You can develop marketing campaigns that respond directly to the behavior of your contacts.

      • Track the performance of your marketing actions with Whiteboard Statistics.

    • Automations

      • You can automate a single action that is based on a selected event or schedule the action for specific time.

    • Segmentation Builder

      • You can use the information that is stored in contact profiles to create a selection.

      • You can develop marketing campaigns that respond directly to the behavior of your contacts

      • Track the performance of your marketing actions with Whiteboard Statistics.

    • Content Management

      • Self-service frameworks, blocks, templates for easy management of mail formats.

      • Drag and Drop editing, easy for non-HTML users.

      • Dynamic RSS content.

    For more information, contact your Account Manager.


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