Marketing - Search Phrases - Brand Search
- 1 Minute to read
- Print
- DarkLight
Marketing - Search Phrases - Brand Search
- 1 Minute to read
- Print
- DarkLight
Article summary
Did you find this summary helpful?
Thank you for your feedback
The Brand Search analysis shows whether the input entered into search engines via which users accessed the website contained a brand keyword.
Often the dimension "External Search Phrases" is added to obtain a more meaningful analysis.
Use the help in the context menu to get detailed information on the included dimensions and figures.
Additional Information
Training chapter Referrer Analyses
Was this article helpful?