--- title: "Visits Organic" slug: "metrics-visits-organic" updated: 2024-03-15T06:48:55Z published: 2024-03-15T06:48:55Z canonical: "docs.mapp.com/metrics-visits-organic" --- > ## Documentation Index > Fetch the complete documentation index at: https://docs.mapp.com/llms.txt > Use this file to discover all available pages before exploring further. # Visits Organic Shows the amount of visits, that did not start with a campaign basing on an URL parameter. The basis for this is, that campaigns are measured in Mapp Intelligence. | Calculation | Visits *[Filter: "Traffic Source - Organic vs. Campaign" = "Organic"]* | | --- | --- |