New Visits

Article summary

Did you find this summary helpful?

Thank you for your feedback

New visits are all visits of visitors, that had not visited the website before.

Mapp Intelligence identifies such visits as those where there is no cookie detected or no known Customer ID transmitted.

Because some users regularly delete cookies, the number of new visits is generally too high.

Calculation	Visits (Filtering: "New vs. Returning" equal "New" (Scope: Visit))

Further information

Training chapter Basic Metrics

Was this article helpful?

Table of contents