Plugins

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Plugins are modular components that allow you to customize and enhance your tracking setup. They enable you to collect additional data, measure specific interactions, and tailor the tracking functionality to your needs.

Tracking Plugins

Tracking plugins form the foundation for data collection on your website. They define the basic tracking setup and can be combined with additional plugins or snippets for extended functionality.

Tag Integration currently offers the following tracking plugins:

  • SmartPixel (recommended for modern setups)

  • Tracking Pixel V4/5 (legacy solutions)

Additional Plugins

SmartPixel Snippets

With SmartPixel, snippets allow you to integrate additional features and enhance your tracking setup without the need for separate plugins. These snippets streamline the addition of advanced tracking capabilities directly within the SmartPixel configuration.

Tracking Pixel Plugins (V4/5)

For Tracking Pixel V4 and V5, additional plugins provide extended functionality for collecting specific data points. Examples include:

  • Page Load Time Tracking

  • Engagement Tracking

  • Teaser Tracking

  • Product List Tracking

  • Scroll Depth Tracking

  • Web Push Notifications

Custom Plugins

For both SmartPixel and Tracking Pixel, custom plugins enable highly tailored tracking setups. These can be created to meet unique data collection or reporting requirements.

How to Add a Plugin

Step-by-Step Guide

  1. Navigate to Your Container

    • Go to the Container Overview in the Mapp Intelligence interface.

    • Select the container where you want to configure plugins.

  2. Add the Desired Plugin

    • Click on Add Plugin in the container settings.

    • Choose one of the following options:

  3. Tracking Plugins:

    • Select SmartPixel or Tracking Pixel V4/5:

      1. SmartPixel Setup Guide

      2. Tracking Pixel V4/5 Setup Guide

    • Additional Plugins or Snippets:

      1. For SmartPixel Snippets: Add snippets for extended functionality directly in your configuration.

      2. For Tracking Pixel Plugins (V4/5): Add predefined plugins like Page Load Time or Engagement Tracking.

  4. Configure the Plugin

    • Follow the on-screen instructions or refer to the relevant setup guides to configure your plugin.

  5. Save and Publish

    • After configuring the plugin, click Save to store your changes.

    • Publish the container to activate the configuration.