---
title: "Position in Campaign Lifecycle Avg."
slug: "position-in-campaign-lifecycle-avg"
updated: 2025-01-07T16:14:53Z
published: 2025-01-07T16:14:53Z
canonical: "docs.mapp.com/position-in-campaign-lifecycle-avg"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Position in Campaign Lifecycle Avg.

Shows on which position within the [customer journey](/v1/docs/customer-journey-analyses) the ad media was accessed on average.

### Example:

In a customer journey, a campaign was accessed in the first and third positions. "Position in Campaign Lifecycle Avg" is "2".