Process Step Conversion Rate Percent

Article summary

Did you find this summary helpful?

Thank you for your feedback

Shows, what percentage of accesses of a process step accessed the subsequent process step or an optional step.

Calculation	Process Step Conversions / Process Step Amount * 100

The fact on how the conversion is counted specifically depends on the chosen validity in the configuration of the process:

Validity "Process"
A user is counted as converted, when he accesses the subsequent process step within the visit and doesn't start the process again before he finishes it.
Validity "Visit" / "Visitor"
A user is counted as converted, when he accesses the subsequent process step within the visit.

You can also find a course on processes at Mapp Academy. Log in and search for "Mapp Intelligence - Processes".

Was this article helpful?

Table of contents