Process Step Conversions

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Shows the number of times the following mandatory or optional process step was accessed for each process step.

For the last process step all accesses are counted as conversion.

The fact on how the conversion is counted specifically depends on the chosen validity in the configuration of the process:

Validity "Process"
A user is counted as converted, when he accesses the subsequent process step within the visit and doesn't start the process again before he finishes it.
Validity "Visit" / "Visitor"
A user is counted as converted, when he accesses the subsequent process step within the visit.

Visit
Find more information in the course Mapp Intelligence - Processes.

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