--- title: "Product Conversion Rate" slug: "product-conversion-rate" updated: 2024-03-15T10:55:26Z published: 2024-03-15T10:55:26Z canonical: "docs.mapp.com/product-conversion-rate" --- > ## Documentation Index > Fetch the complete documentation index at: https://docs.mapp.com/llms.txt > Use this file to discover all available pages before exploring further. # Product Conversion Rate Shows the ratio of product purchases to product views. | Calculation | Qty Purchased Products / Qty Product Views * 100 | | --- | --- | ## Further information Training chapter [Basic Metrics](/v1/docs/analyses-2-basic-metrics)