Smart Pixel

The Smart Pixel is Mapp’s latest tracking script for websites. It is designed to be highly user-friendly and does not require in-depth knowledge of the internal Mapp Intelligence architecture. This makes it especially easy to implement and adapt to your website’s specific needs.

It allows you to measure user behavior such as viewed pages, product interactions, and conversions. The Smart Pixel also supports a wide range of extensions to track user engagement and automate data collection.