---
title: "Source"
slug: "source"
updated: 2024-03-14T06:26:47Z
published: 2024-03-14T06:26:47Z
canonical: "docs.mapp.com/source"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Source

**Ad Media are typed via (traffic) sources. Therefore, a superordinate analysis is possible.**

Sources are especially useful in customer journey analyses. Besides the Ad Media itself, they are the only option for analysis there.

## Further information

Training chapter [Campaign Analyses](/v1/docs/analyses-3-campaign-analyses)