---
title: "Step 3: Analyzes"
slug: "step-3-analyzes"
updated: 2024-03-22T10:06:59Z
published: 2024-03-22T10:06:59Z
canonical: "docs.mapp.com/step-3-analyzes"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Step 3: Analyzes

Here are some use cases:

## How often has a product been viewed that was advertised in a campaign?

Filter the metric "Qty Product Views" with the parameter and add the metric in a time analysis. ![](https://cdn.document360.io/554b9b98-6720-4d8b-9919-c7b203d72648/Images/Documentation/c4c2a03f-9e77-40bd-b252-89d06bdd658c.png)

## Which advertised products have been viewed, added to the shopping cart, and bought?

Go to *E-Commerce > Products* and apply the filter: ![](https://cdn.document360.io/554b9b98-6720-4d8b-9919-c7b203d72648/Images/Documentation/c7734294-a29c-4d43-a390-96cf0d178eee.png)

## What percentage of orders included an advertised product?

Create a custom formula under *Custom figures > Custom formulas.*

Use the following setup. ![](https://cdn.document360.io/554b9b98-6720-4d8b-9919-c7b203d72648/Images/Documentation/35b25e2c-a277-40ca-bd9c-bb01fc4cd1d8.png)

The metric "Qty Orders Advertised Product" uses the following filter:

![](https://cdn.document360.io/554b9b98-6720-4d8b-9919-c7b203d72648/Images/Documentation/cc0dab51-6b5f-4bed-9234-027815474bcc.png)