---
title: "Step 6: Analysis"
slug: "step-6-analysis"
updated: 2025-07-31T10:46:04Z
published: 2025-07-31T10:46:04Z
canonical: "docs.mapp.com/step-6-analysis"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Step 6: Analysis

Once the plugin is active and your custom formulas are created, you can analyze the performance of your content elements in Mapp Intelligence.

There are two typical ways to explore this data – depending on what you want to learn.

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## Use Case 1: Performance of individual content elements

This use case helps you evaluate how well different parts of your content performed. For example, in a long training article, each section is tracked separately so you can compare them.

**Navigation path:** *Navigation > Event Parameters > Content Engagement – Name*

**Analyzed parameter:** Content Engagement – Name

**Metrics:**

- Page Impressions
- Content Engagement > 50 %

**Screenshot reference:**

![](https://cdn.document360.io/554b9b98-6720-4d8b-9919-c7b203d72648/Images/Documentation/dae10464-9aab-4db5-8b63-b8855c650074.png)

The screenshot shows two content sections:

- *User Interface 1.1 – Custom Reports | whatarereports*
- *User Interface 1.1 – Custom Reports | accessingareport*

---

## Use Case 2: Visibility levels for each content element

This analysis shows how often each content element was displayed, broken down by visibility levels (0 %, 25 %, 50 %, 75 %). By structuring the table as a pivot view, you get a funnel-like overview of how deeply users engaged with each section of content.

**Navigation path:** *Navigation > Event Parameters > Content Engagement – Name* → *Add Dimension: Content Engagement – Element Visibility (Text)*

**Analyzed parameters:**

- Content Engagement – Name
- Content Engagement – Element Visibility (Text)

**Metric:** Qty Content Engagement – Name

**Screenshot reference:**

![](https://cdn.document360.io/554b9b98-6720-4d8b-9919-c7b203d72648/Images/Documentation/3fd80f9b-8fcb-49a2-8166-0dfadbe9966f.png)

In the example, the element *User Interface 1.1 – Custom Reports | whatarereports* is expanded to show how frequently it was visible at each depth level.

This helps you assess **where users dropped off** and how thoroughly each section was viewed – even when multiple elements are placed on a single page.