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      Target Contacts who Responded to a Push or In-App Message
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      Target Contacts who Responded to a Push or In-App Message

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      Article summary

      Objective

      Target contacts who engaged with a previous mobile message. Notify those contacts of new offers for a new product line that you previously announced.

      Engaged means that the contact opened the push notification or In-App message, or clicked on a link or a button within the push notification or In-App message. For more information, see our page on the Mobile Activity criterion in segmentation Builder.

      Segment

      Show detailed configuration

      • Condition 1
        Mobile Activity > Push Notification Reaction > Reaction: Engaged for the selected message.

      • Condition 2
        Mobile Activity > In-App Message Reaction > Reaction: Engaged for the selected message.

      Follow-up Action

      Create the follow-up push notification and select the segment to identify the Target Audience in the Delivery window.

      Related Topics

      Mobile Push Messaging
      In-App Messaging

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