Shows how effectively a teaser contributes to conversions or goal completions — based on how often it was viewed.
Calculation | Teaser Conversion Rate = (Number of conversions triggered by the teaser / Number of teaser views) × 100 |
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Example
A teaser was viewed 10 times. One of those views led to a conversion (e.g. an order or a form submission). The conversion rate is therefore 10%.
Note
In order for conversions to be correctly attributed to teasers, the logic must be defined in the Teaser Tracking plugin.
For example, you can choose whether a conversion should only be counted after a click or already after a view.
Learn more in the developer documentation for the Teaser Tracking plugin.