User - Micro Status
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User - Micro Status
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The micro status is used for the evaluation of the short-term reach of goals and shows the cycle between (repeated) first contact and purchase.
"User -Micro Status" shows the visitor status a user had had in the respective last visit.
A visitor is always assigned to exactly one status (the one with the highest priority). The assignment is done over all visits.
As soon as a purchase is made, the assignment to a new micro status starts with the next visit.
Further information
Training chapter Analysis of Goal Achievement
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