What data is stored by Mapp Connect?

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In order to properly function, Mapp Connect needs to store some information, largely in your local storage. Please consult the tables below for more information!

Cookies

Name

Description

Duration

wt_mcp_sid

Marketing Automation Session ID

session

Local Storage

Name

Description

wt.mcp.debug

Enables debug mode for Marketing Automation.

wt.mcp.prediction

Enables debug mode for Marketing Automation.

wt.mcp.data (new)

wt.mcp.visit (deprecated)

This is where the tracking data for the client rules is stored. Only data used in the client rules is saved.

wt.mcp.w + <<TRACK_ID>>

The Marketing Automation server configuration is stored here (for 30 minutes).

wt.mcp.optOut

Marketing Automation OptOut.

wt.mcp.lscom

CrossTab detection (e.g., for ExitIntent). Some campaigns only work if the page is opened once.

mcp-data

Data from "wt.mcp.data". Used to synchronize local storage, as this is not available/consistent across subdomains.