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Adobe Commerce (Magento)
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The Adobe Commerce platform sends data sets from your stores and websites to Mapp Engage to use in behavior-targeted marketing campaigns. Adobe Commerce data sets include data on customers, subscribers, products, and transactions.
Synchronize customer data
Synchronize subscriber data
Automated product catalog data feed
Automated transactional data feed
Use cases
The available use cases depend on your versions of Adobe Commerce and the Mapp Cloud plugin. We always recommend using the latest Mapp Cloud plugin.
Here are some of the possible use cases:
Save order data in Transactional Related Data.
Subscribe customers to a newsletter.
Create multistep welcome programs, birthday and anniversary Campaigns
Manage new product launches, seasonal sales campaigns
Web and Email recommendations
Cart recovery
Price drop campaigns
Post-purchase surveys
Smart coupons
Reengagement, reactivation, and churn prevention
Multichannel personalization: Email, SMS. Mobile Push, In-App, Web Push, and web (web banners and overlays)