Categorized Message Report

The Categorized Message Report provides data for a specific message or messages. The report compares the data based on a selected attribute value. For example, you can compare the performance of your email marketing messages with male versus female contacts. The report includes both data (numbers) as well as calculated rates.

This report includes the following data:

• The number of clicks, opens and conversions.

• The number of unique clickers, openers and converters.

• The number and rate of responses, unsubscribes, forwards and conversions.

See below for a complete list of the data items included in the export file.

Select Groups​

In this area you select groups for the report.

• Specific Groups: Exports data for specific selected groups. Click the ​Select Groups​ button to open a pop-up window where you can select the groups you want.

• Group Category: Exports data for all groups in a group category. For more information, see ​Group Categories​.

• Recently Created Groups: Exports data for the most recently created groups. You can select 10, 20, 50, 100 or 500 groups.

  • Selected Groups: Displays the selected groups for the group report.

  • Select Groups: Selects groups to be included.

  • Remove: Removes the selected group.

  • Remove all: Removes all listed groups.