Export Conversion Tracking Statistics (window)
- 4 Minutes to read
- Print
- DarkLight
Export Conversion Tracking Statistics (window)
- 4 Minutes to read
- Print
- DarkLight
Article summary
Did you find this summary helpful?
Thank you for your feedback
Navigation Path
In the main navigation, click Administration > Categories.
⇒ The Link Categories window opens to the Link tab.
Click Conversion Tracking.
⇒ The Conversion Tracking window opens.In the Actions column, click
> Export.
⇒ The Export Contact Data window opens.
> Export.Purpose
The Export Conversion Tracking Statistics window is where you can export the click and purchase information that has been collected during the conversion tracking process.
What can I do in this window?
Export conversion tracking statistics for a specific list type. You can export the following types of data:
The number of items that were ordered per conversion.
The total purchase value.
The exact time of purchase
The ID of the message that resulted in a conversion.
Filter the export data by date or other criteria, including specific values that are stored in standard and custom attributes
Actions
Action | Description |
|---|---|
Export | Starts the export. When the export is completed, the system sends an email to your registered email address. This email contains a link that allows you to access the CSV list with the requested files. The first row of the list defines the different columns in the file. The data is stored for seven days in the database and are achievable via this link during this time. |
Settings
Setting | Description |
|---|---|
List Type | Defines which list type is exported. |
Conversion Data | Defines which conversion statistics are included in the export file.
|
Time Frame (optional) | Limits the exported data to a specific time frame.
|
symbol.Attribute Filter
These options limit the export to contacts who match specific attribute criteria. You can specify up to two attributes. Filter attributes are combined with the logical operator AND. To add a second attribute filter, click the 
symbol.
Setting | Description |
|---|---|
Yes | Enables the attribute filter. |
No | Disables the attribute filter. |
Select Attribute | Defines the profile attribute to use as filter criteria. |
Equals | Defines the value which the profile attribute must match for the contact to be included in the export. |
Standard Attributes
In this area, you specify the standard attributes to include in the export. To export all standard attribute data, use the Select All option. The following profile attributes are available in every Engage system and can be selected for export. If a contact profile does not contain data for an attribute, the field is left blank in the export file.
Setting | Description |
|---|---|
Email Address | Exports the email address of each contact. |
Mobile Number | Exports the mobile phone number of each contact. |
Mobile App Alias | Exports the mobile app alias of each contact. |
First Name | Exports the first names of each contact. |
Last Name | Exports the last names of each contact. |
Preferred Name | Exports the preferred name of each contact. This name can be different than the first or last name. |
Postal Code | Exports the postal code of each contact. |
Title | Exports a numeric value representing the preferred prefix added to the name for each contact. Each value corresponds to a specific prefix, as follows:
|
Date of Birth | Exports the date of birth for each contact. |
Source ID | Exports the source ID associated with each contact. |
Source | Exports the method that is used to add each contact to the group. For example: added, imported, or unknown. |
Identifier | Exports the external identifier of each contact. |
Country Code | Exports the country code for each contact. The format is the ISO 3166 standard format. For more information, see http://www.iso.org/iso/home/standards/country_codes.htm. |
Language Code | Exports the preferred language of each contact. The format is the ISO 639-1 standard format. For more information, see http://www.iso.org/iso/home/standards/language_codes.htm. |
Time Zone | Exports the time zone of each contact. |
Custom Attributes
In this area, you specify the custom attributes to include in the export. To export all custom attribute data, use the Select All option.
Advanced Options
Setting | Description |
|---|---|
Encoding | Defines the character encoding that is used for the export file. |
Time Zone | Defines the time zone that is used to determine the timestamp and time frame. |
Use Contact Time Zone | Overrides the Time Zone setting. The time zone set in each contact profile determines the date of subscription or unsubscription. When the time zone is not set in the contact profile, the default time zone of the group is used. |
Example:
The Time Zone attribute for contact A is set to Europe/Berlin [GMT+01:00].
Contact A and group Z have a Time Zone setting of Europe/Berlin [GMT+01:00].
The Time Zone attribute for contact B is set to America/New York [GMT-05:00].
Both contacts are group members with the default time zone set to Europe/Berlin [GMT+01:00].
Contact A makes a purchase at 13:00 in Berlin.
Contact B makes a purchase at precisely the same moment in New York.
Use Contact Time Zone On: The purchase time recorded for contact A is 13:00. The time recorded for contact B is 08:00.
Use Contact Time Zone Off: The purchase time recorded for both contacts is based on the time zone selected in the Time Zone drop-down list. If there is no time zone that is selected for this setting, the default time zone of the group is used. The unsubscription time that is recorded for both contacts is 13:00.
Related Topics
Conversion Tracking
Create a Tracking Pixel
Activate Conversion Tracking for Messages
Was this article helpful?