In-App Messages

In-app messages let you communicate with users while they’re actively using your mobile app. Depending on the message type and delivery settings, messages can appear in real time or be stored in the app’s inbox.

With in-app messaging, you can engage users at key moments in the app journey, such as welcoming new users, promoting updates, or reacting to specific actions.

Why use In-App Messaging?

• Reach users directly within your app – in real-time or via inbox

• Trigger messages based on specific events or behaviors

• Choose from fullscreen or banner templates (Web or Native)

• Customize design and content with text, images, and actions

• Control visibility and frequency with flexible delivery settings

In-App in Mapp Engage

Mapp Engage allows you to create, personalize, and automate in-app messages. You can:

• Select the target audience using segments

• Define triggers based on app events

• Choose between Web and Native templates

• Track message views and interactions

Explore more

To learn more about working with In-App Messaging in Mapp Engage, check the following sections:

• In-App Message Creation – How to design and configure a message

• Core Concepts & Delivery Logic – How in-app messages are delivered and tracked

• Statistics – Understand message performance and user interaction

For Developers

To use in-app messaging, your app must be integrated with Mapp’s Mobile SDK. View the technical documentation