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Mapp Engage: Mobile Rich Push Messages
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06 Apr 2020 Mobile push messages are a great marketing tool because they allow you to stay in contact with your app users. You can now enhance your mobile push messages with rich content. Add images and videos with sound and even interactive elements to your mobile push messages and increase customer engagement.
Key Benefits
Add rich media attachments such as images and videos with sound to your mobile push notifications
Include interactive elements
Boost engagement and increase retention of your mobile app users
How does it work?
Rich push messages are created in the same way as regular ones, with added media and button sections. You can upload your own media, or use the Content Store. Maximum image size is 10 MB and maximum video size is 50 MB.
Availability
This feature is part of the 2020 Spring Update and available to all Engage customers as of April 7th.
Related Topics
Watch video here
Best Practice: Use rich content in your mobile push messages
More best practices and new features