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Mapp Intelligence Standard Onboarding for Retail/E-Commerce
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Welcome to Mapp Cloud!
If you are looking at this page, you are most probably a new Mapp Customer. Congratulations! Our Technical Services Team will guide and support you throughout the onboarding process. However, we need some deliverables from you to set things up in Mapp Intelligence just as you need them.
You will find all the details in the table below. In case of any questions or doubts, please do not hesitate to contact your Mapp representative.
Deliverable | Details |
---|---|
Integrate Google Tag Manager (GTM) | GTM needs to be integrated into the website |
Set up a Data layer for e-commerce tracking | A data layer needs to be integrated according to Google standards to track three product status
Find more information on the pages for Google Analytics 4 and Universal Analytics. |
Give Mapp access | Mapp’s assigned Implementation Consultant needs edit access rights to GTM for setting up Intelligence tracking. |
Use UTM parameters for marketing tagging | Use the Google UTM parameters to track your marketing campaigns |
Provide technical contact | Provide a technical contact to Mapp in case technical adjustments need to be done on the website |
Enable live testing | Creation of a procedure for issuing a test order in the production environment for testing purposes |
Share Cookie consent process | Clear information on the cookie consent process and information storage (in case Mapp Intelligence requires consent). |