User Profile - Order Value
    • 1 Minute to read
    • Dark
      Light

    User Profile - Order Value

    • Dark
      Light

    Article summary

    Shows the accumulated order value, that a visitor generated since his first contact.

    Calculation example

    A user made two orders:

    • January: 49 Euros order value

    • February: 15 Euros order value

    The "User Profile - Order Value" is 64 Euros.

    Note that the use of this metric over time is usually not useful, as there is no time reference.

    Additional Information

    Training chapter Extended user-centric analyses


    Was this article helpful?