---
title: "Returning Visits"
slug: "returning-visits"
updated: 2024-03-15T06:34:54Z
published: 2024-03-15T06:34:54Z
canonical: "docs.mapp.com/returning-visits"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Returning Visits

Returning visits are all visits of visitors, that had visited the website before.

Mapp Intelligence identifies such visits as those where there is a Mapp Intelligence cookie detected or a known Customer ID transmitted.

> Because some users regularly delete cookies, the number of returning visits is generally too low.

| Calculation | Visits *[Filtering: "New vs. Returning" = "Returning" (Scope: Visit)]* |
| --- | --- |