Revenue Uplift Percent
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    Revenue Uplift Percent

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    Article summary

    Displays the percentage change in performance of the order value of an internal teaser compared to the average performance of all internal teasers.

    Calculation

    (Qty Teaser - Views (Control group) / Qty Teaser - Views * Teaser - Conversions (Control group)) / ((Qty Teaser - Views (Campaign) / Qty Teaser - Views  * Teaser - Conversions (Campaign)) - (Qty Teaser - Views (Control group) / Qty Teaser - Views * Teaser - Conversions (Control group) ))  100

    This metric only works, when you have teaser tracking active.


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