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      Step 3: Analyzes
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      Step 3: Analyzes

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      Article summary

      Here are some use cases:

      How often has a product been viewed that was advertised in a campaign?


      Filter the metric "Qty Product Views" with the parameter and add the metric in a time analysis.

      Which advertised products have been viewed, added to the shopping cart, and bought?

      Go to E-Commerce > Products and apply the filter:

      What percentage of orders included an advertised product?

      Create a custom formula under Custom figures > Custom formulas.

      Use the following setup.

      The metric "Qty Orders Advertised Product" uses the following filter:

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