Tracking Integration
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Tracking Integration
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Different tracking types are supported:
Browser-based tracking requires you to integrate the tracking pixel into your website. The tracking data is transmitted from the browser to Mapp.
With server-side tracking, you integrate the tracking on your web server. The tracking data is transmitted directly from the server to Mapp.
Mobile SDKs allow the measurement of apps.
Please also note that the selected tracking option impacts the data quality.
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