User - Predicted Customer Lifetime Value
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    User - Predicted Customer Lifetime Value

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    Article summary

    Shows the order value a user predicted to generate within the next 12 months.
    The calculation is based on the prediction for the Next Basket Value and multiplied by 12 to get a predicted value for the next 12 months.

    Predicted Conversion Probability, Predicted Churn Probability, Predicted Next Basket, and Predicted Customer Lifetime Value are part of Mapp Cloud's Artificial Intelligence Assistant. Please reach out to your Customer Success Manager about enabling this add-on feature.

    Similar figures

    Predicted Churn Probability %


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