Mapp Intelligence: Clearer Names for Recommendation Widget Product Statuses

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We've renamed the product statuses used to report on recommendation widgets in Mapp Intelligence. The new names make it easier to distinguish products loaded into a widget, products that were viewable on screen, and products that visitors clicked.

The corresponding dimension and metric names are also updated, including their API names. The measurement logic, numeric status IDs, and historical data remain unchanged.


What Is Changing

Previous name

New name

What it measures

displayed in reco widget

loaded in reco widget

The product was part of a recommendation and loaded into the widget. It may be below the fold and never become visible to the visitor.

viewed in reco widget

viewable in reco widget

The product entered the browser viewport, giving the visitor an opportunity to see it. This does not confirm that the visitor looked at it.

clicked in reco widget

clicked in reco widget (unchanged)

The visitor clicked the product in the widget.

The dimensions and metrics use the same wording: Products loaded (in reco widget) and Products viewable (in reco widget), together with their Qty and Value metrics. Product category dimensions follow the same pattern.


API Naming Update

The API names follow the same naming pattern for loaded, viewable, and clicked products. This also updates the API names for clicked products, whose labels in the interface remain unchanged.

This is relevant only if your integration already uses these recently introduced dimensions or metrics. In that case, use the new names below in your Mapp Intelligence Analytics API requests or other references from this release onward. The new names replace the previous ones. Your Customer Success Manager will contact you directly to help with the update.

Dimension API Names

Previous API name

New API name

product_displayed_recowidget

product_loadedInRecoWidget

product_viewed_recowidget

product_viewableInRecoWidget

product_clicked_recoWidget

product_clickedInRecoWidget

Metric API Names

Previous API name

New API name

product_displayed_recowidget_qty

product_loadedInRecoWidget_qty

product_displayed_recowidget_value

product_loadedInRecoWidget_value

product_viewed_recowidget_qty

product_viewableInRecoWidget_qty

product_viewed_recowidget_value

product_viewableInRecoWidget_value

product_clicked_recowidget_qty

product_clickedInRecoWidget_qty

product_clicked_recowidget_value

product_clickedInRecoWidget_value

Product category dimensions now use product_<productCategory>_text_n_<state>InRecoWidget, where <state> is loaded, viewable, or clicked.

Availability

This change is being rolled out on 10 September 2026.