Documentation Index

Fetch the complete documentation index at: https://docs.mapp.com/llms.txt

Use this file to discover all available pages before exploring further.

Website Goals

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Based on website goals, customer journeys are calculated and campaigns are attributed.

  • The website goal "Order" is predefined and activated. "Product added to shopping cart" can be activated as an additional website goal.

  • Other website goals (e.g. registration, newsletter subscription) can be defined based on e-commerce parameters (one separate parameter for each website goal). For these parameters, no dimension (e.g. product, order ID) has to be submitted.

Analysis

Available in Marketing > Website Goals.

Setup & best practices

Configure website goals in Mapp Q3 > Configuration > Website Goals.