Automations help you manage recurring processes in Mapp Engage – from simple system tasks to complex backend routines. They ensure that actions are executed reliably and on time, based on predefined triggers such as time schedules, group changes, or data imports.
While Automations can still be used for message-based workflows, most campaign scenarios – such as onboarding or promotional journeys – are now typically built with Whiteboards, which offer a more visual and flexible experience.
When to Use Automations
Perform background tasks triggered by system events
Keep contact data updated through scheduled routines
Automate internal processes or maintenance tasks
Run logic-based sequences without manual input
Trigger recurring imports, exports, or group operations
Key Functions
Define time-based or event-based triggers
Target specific groups, filters, or segments
Apply logic such as delays, splits, and goals
Execute actions like data exports, group updates, or notifications
Monitor execution logs and automation status
Activate or deactivate workflows as needed