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Setup
- 2 Minutes to read
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This page gives you a high-level overview of how to import, manage, and use vouchers in Mapp Engage. It outlines the basic steps and concepts. For detailed guidance on specific tasks, please refer to the How-To guides in this section.
1. Where do vouchers come from?
Voucher codes are typically generated in external systems, such as:
your online shop
a CRM
or through manual generation
The codes are uploaded into Mapp Engage using a coupon list.
Watch: How to create, assign, and track vouchers in Mapp Engage
2. What types of vouchers are supported?
There are two types of vouchers in Mapp Engage:
Coupons
Alphanumeric codes, like XMAS20 or unique generated tokens.
Used for online redemptions.
Barcodes
Scannable images generated from codes.
Used in offline/retail settings.
3. How voucher assignment works
During message sendout:
A placeholder is inserted into the message
Engage replaces the placeholder with a unique code
If the placeholder appears multiple times, the same code is shown
If not enough codes are available, you can:
Show alternative text
Or pause the sendout
4. Setup steps
A. Create a coupon list
Prepare your codes (TXT or CSV) and create a new list under Content > Voucher Manager > Coupons
B. Import your codes
Upload the file via the list’s import option.
Choose format, encoding, and separator as needed.
C. Generate barcodes (optional)
Create barcodes under Content > Voucher Manager > Barcodes
You can generate barcodes based on:
a coupon list (for individual, trackable codes)
a custom attribute (e.g., customer ID)
manual input (e.g., fixed codes for all recipients)
Once created, the barcodes are stored and can be reused across messages.
Use Engage Variables or Content Elements to insert the barcode into your message.
D. Add voucher to a message
Use the Engage Variable to insert a coupon or barcode.
Barcodes can also be added as content elements.
5. Required permissions
To use the Voucher Manager, the following permissions may be required – depending on the features you use.
Area | Permission | Description |
---|---|---|
Coupons | 157 – Edit own coupons | Create and manage your own coupon lists |
158 – View all coupons | View all coupon lists on the system | |
159 – Edit all coupons | Edit all coupon lists (needs 158 to view others) | |
Barcodes | 170 – Edit own barcodes | Create and manage your own barcodes |
171 – View all barcodes | View all barcodes on the system | |
172 – Edit all barcodes | Edit all barcodes (needs 171 to view others) | |
Exports | 162 – Export coupon list | Generate and schedule coupon exports |
Automations | 353 – Edit own automations | Use automations with your own objects |
355 – Edit all automations | Full access to all automations |
6. After sendout
Vouchers are:
Inserted individually per recipient
Tracked, if redemption info is available (e.g. via CRM/shop)
Exportable, for follow-up actions or reporting
Redemption data can be used for:
Segmentation (e.g. who redeemed)
Follow-up campaigns
ROI analysis