The Mapp Cloud App enables seamless integration of Mapp Intelligence with your Shopify store, helping you leverage advanced analytics and marketing capabilities. It creates a data layer for tracking key customer and store interactions.
How It Works
The Mapp Cloud app:
Loads an additional JavaScript file.
Creates the _ti dataLayer object for tracking.
Tracks AJAX add-to-cart events.
Loads the tiLoader for Mapp Tag Integration.