System-Wide Contact Reactivation

Goal

Reactivate contacts who are deactivated across all groups in Mapp Engage.

Prerequisites

• Permission to create and manage segments

• Permission to manage groups and group memberships

• Permission to reactivate contacts

If system-wide reactivation is not available, contact your administrator.

Procedure

1. Create a segment for system-wide deactivated contacts

1. Navigate to Audience > Segmentation > Segmentation Builder.

2. Click Create and enter a name for the segment.

3. Drag Profile Attribute onto the canvas.

4. Configure the criterion:

   • Attribute Name: Bounced(S)

   • Operator: Equals

   • Value: Yes

5. Click Apply.

6. Save and publish the segment.

2. Transfer the segment to a new group

1. Open the segment overview.

2. Select the segment.

3. Click Transfer.

4. Choose New Group as the transfer target.

5. Enter the required group details.

6. Click Transfer.

3. Reactivate contacts in the new group

1. Navigate to Audience > Deactivated.

2. Select the newly created group.

3. In Deactivation: Summary, locate the relevant response category.

4. Click Reactivate.

5. Confirm the group-level reactivation.

6. When prompted, confirm system-wide reactivation.

7. Repeat for additional response categories if required.

Result

The selected contacts are reactivated across all groups and channels in the system.