Visitors (Campaigns)

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Shows the number of visitors that have clicked at least one campaign.

For doing so, all data sources are taken into account. Thus, with a complete campaign setup, "Visitors" and "Visitors (Campaigns)" are identical insofar as no time series is analyzed.

If you are analyzing a time series, please note the following difference: "Visitors (Campaigns)" are only shown at the time (e.g., hour, day) when a campaign contact also took place.

Example: a Visitor starts a Visit campaign on 2/13 at 11 pm and stays on the website until 2/14 at 1 am.

The analysis shows:

Days

Visitors

Visitors (Campaigns)

2023-02-13

1

1

2023-02-14

1

0

Further information

Training chapter "Campaign Analyses"