Custom Figures

This section covers the creation and configuration of custom metrics and formulas in Mapp Intelligence, empowering users to tailor their analyses to specific business needs.

Before diving into custom figures, it is essential to be familiar with segmentation and filter options, as these play a crucial role in setting up and interpreting custom metrics and formulas.

Key Features

• Custom Metrics: Customize standard metrics by applying filters and adjusting scopes directly in the metric configuration.

• Custom Formulas: Define unique calculations using metrics, operators, and numbers within the formula editor, allowing for advanced data analysis.

• Metric and Filter Scopes: Learn how to refine your data analysis by correctly linking metrics to dimensions and filters.

• Practical Use Cases: Explore examples to understand how custom figures can be applied to analyze visit activity, product interactions, and more.

For detailed instructions and examples, refer to the individual articles within this section.