Documentation Index

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Landing Pages

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Landing Pages are dedicated web pages created and managed in Mapp Engage. They allow you to extend your messaging campaigns with on-brand, personalized content — without involving external agencies.

You can use Engage Landing Pages to collect data, deliver time-sensitive promotions, or maintain a consistent brand presence across campaigns. Each page is fully customizable in layout, design, and visibility — and can be personalized with recipient-specific content using placeholders and rules, just like in email messages.

Landing Pages can be linked from emails, ads, websites, or other media — and set up for limited-time or permanent use. You can define redirects when a page expires or is deactivated, ensuring smooth user journeys even after a campaign ends.


Why use Landing Pages?

  • Publish targeted content outside of the inbox

  • Personalize content based on recipient data

  • Collect customer input via web forms

  • Run short-term promotions or permanent campaigns

  • Easily launch new pages without external resources


Key Functions

  • Create, edit, and manage landing pages in Engage

  • Use placeholders and personalization rules

  • Preview and publish with full control

  • Deactivate pages or set an expiration date

  • Automatically redirect visitors from inactive pages

  • Track visits, conversions, and device data

  • Export raw tracking data if needed

  • Use Mapp Intelligence to analyze behavior across channels