Mapp Intelligence: WordPress/WooCommerce Plugin 1.3.0 – Data Layer Control

17 June 2025 Version 1.3.0 of the Mapp Intelligence plugin for WordPress and WooCommerce is now available. This update introduces more flexibility when working with the data layer and includes minor improvements.

What’s new?

A new global JavaScript object (TI) is now available, allowing developers to manipulate data before it is pushed to the data layer. This enables advanced customizations based on your website setup.

Example use cases:

• Remove plugin-specific keys from customFields

• Enrich product data with custom metadata

• Dynamically override the page name for tracking

For implementation details, see the Developer Guide.

Availability

This update is live. To use the new functionality, update your WordPress plugin to version 1.3.0.