Deprecated Technology Notice
The Tracking Pixel V4/5 is a legacy solution provided for continued compatibility with older integrations. While it remains operational, we strongly recommend transitioning to the Smart Pixel for improved performance, better tracking features, and future-proofing your setup.
This guide provides instructions for setting up the Tracking Pixel V4/5. It walks you through the process of defining basic tracking on your website and explains how to enhance your tracking with additional plugins and configurations.
To support your setup, detailed information about all configurable elements in the Tracking Plugin is available in dedicated pages listed in the menu on the left. These pages cover each setting you can configure, helping you fully utilize the Tracking Pixel.
While this guide focuses on setup, we recommend exploring those additional pages for a comprehensive understanding of all options.
1 Setting Up the Tracking Pixel V4/5
Select a Container
Go to the container overview and select your desired container. See Containers for more details.
Add the Mapp Intelligence Plugin
Click Add Plugin and select the Mapp Intelligence plugin.
Enter Basic Information
Fill in the necessary details to configure your tracking setup. See Basic for more details.
Define Rules for Tracking
Set up a rule to determine when and where the plugin tracks data (e.g., “All pages” for sitewide tracking). If you add multiple rules, at least one must apply. See Rules for more details.
Save and Publish
Save your configuration and click Publish. The setup will be live within a few minutes.
To ensure your tracking is functioning correctly, refer to our FAQ: How do I check if the tracking works correctly?
2 Enhanced Data Collection Options
After completing the basic tracking setup, you can expand your tracking capabilities by integrating additional plugins. These plugins enable advanced tracking and allow you to collect a broader range of data insights.
Predefined Plugins for Extended Tracking
Here are a few examples of the plugins currently available:
Marketing Automation Integration: Track user interactions to support automated campaigns.
Page Load Time Tracking: Measure website performance and optimize loading speeds.
Product List Tracking: Collect detailed insights into product views and engagement in listings.
Scroll Depth Tracking: Analyze how far users scroll on your pages to measure engagement.
Teaser Tracking: Monitor interactions with teasers and promotional elements.
Web Push Notifications: Enable and track the performance of web push notifications.
Note: These are examples of the predefined plugins currently available. New plugins may be added over time to address evolving tracking needs.
Custom Plugins
If predefined plugins don’t meet your specific requirements, you can create and integrate custom plugins tailored to your specific goals.
3 Logical Next Steps
Enhance Your Tracking Setup: Add plugins to collect additional data based on your requirements.
Explore the Plugin Library: Continuously check for new predefined plugins or create custom ones to suit your needs.