In-app messages allow you to communicate with users while they are actively using your mobile app. Depending on the message type and delivery settings, messages can appear instantly or be stored in the user’s message center (Inbox).
Use in-app messaging to reach users at key moments, such as to welcome new users, promote updates, highlight offers, or respond to app behavior.
Why use In-App Messaging?
Reach users directly inside your app — without needing push permission
Engage users in real time or via inbox messages
Respond to specific actions or user journeys
Add interactive, in-context communication to your app experience
Key Functions in Mapp Engage
With in-app messaging in Mapp Engage, you can:
Define triggers based on app events
Select target audiences using segments
Choose between flexible Web (HTML) and fast-loading Native formats
Customize message layout, content, and actions
Track delivery, views, and user interactions
What you'll find in this section
Learn the foundational concepts of In-App messaging by visiting the Basics section of our documentation.
For Developers
To use in-app messaging, your app must be integrated with Mapp’s Mobile SDK. View the technical documentation
Looking for a structured learning path?
Learn step by step in our Academy Course: Mapp Engage - SMS, Push & In-App.
.png "grafik(33).png")