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      Web Activity
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      Web Activity

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      Article summary

      Selects contacts based on their activity on your websites.

      Prerequisites

      1. You have a Mapp Acquire account set up.

      2. You have data collection pixels set up on your websites.

      For more information, see Data Collection.

      Web Activity Criteria

      Acquire Custom Event

      This criterion allows you to select contacts based on whether they triggered a specific event when using your website, or not. Mapp Acquire provides a wide range of conditions that allow you to create those custom events.

      Configuration

      Setting

      Description

      Acquire Pixel

      Allows you to select the pixel from the drop-down list or search and select the required pixel.

      Occurred

      Defines whether the event related to the selected pixel was triggered by the contact, or not.

      Operator

      Value

      These options let you define more parameters to complete the selection.

      ​In Timeframe

      See Date Picker in Mapp Engage

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