User Report
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User Report
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Engage offers a range of newer tools to track, measure and evaluate the success of your digital marketing.
Statistics: All of the most important information about your group and single sendouts - in one location.
Raw Data Exports and Simplified Data Export: Export detailed raw data about your sendouts, groups and contacts and use this data for further analysis in an external CRM or BI tool.
The User Report exports detailed information about contacts in your Engage system. The information is not restricted to a particular group.
This report includes the following data:
System data for the reporting period (number of groups, users and members)
Total message and user activity for the reporting period (messages, opens, clicks and conversions).
Average activity per user for the reporting period (opens, clicks and conversions).
Data about contacts who haven't been active for the last week / month / quarter.
See below for a complete list of the data items included in the export file.
This report takes a very long time to generate.
Type of Data | Data (Name in the Export File) |
|---|---|
System Data | Number of Groups |
Number of Users | |
Number of Members | |
Number of Blacklisted Users | |
Message and Activity (Numbers) | Number of Messages in Period |
Number of Responses in Period | |
Number of Messages received in Period | |
Number of Openings in Period | |
Number of Clicks in Period | |
Number of Orders in Period | |
Number of ordered Items in Period | |
Message and Activity (Calculated Averages) | Average number of Messages per User |
Average Number of Responses per User | |
Average Number of Messages Received per User | |
Average number of Openings per User | |
Average number of Clicks per User | |
Average number of Orders per User | |
Average Order Value per User | |
Average Number of Ordered Items per User | |
Inactive User Data | Number of Users who didn't Open a Message for a Week / Month / Quarter |
Number of Users who didn't Click a Message for a Week / Month / Quarter | |
Number of Users who didn't Order for a Week / Month / Quarter |
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