Exports: 1. Type

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Overview

In this step, users define the export’s type, assign a name, and optionally add a description. The selected export type determines the kind of data being exported, enabling tailored analysis and data integration.

Navigation Path

  1. Data Management > Exports

  2. Click Create

Settings Table

Setting

Description

Type

Defines the kind of data to be exported. Only export types available to the user based on permissions are shown. Available types include:

  • Recipient Activity – Email engagement metrics like opens, clicks, bounces, and conversions

  • Tracking Data for Landing Pages – Visit data for landing pages created in Engage

  • Sendout Details for Coupons – Coupon usage details, with optional list filtering

  • Aggregated Link Clicks – Summary data for all message link clicks

  • Related Data – Data from related datasets

  • Aggregated Recipient Activity – Summarized recipient interaction data

  • Raw Data Export – Includes detailed recipient profile, message, and interaction data

  • Simplified Data Export – Exports only the first instance of selected events (e.g., first click)

Name

Sets the internal name of the export. Maximum 200 characters.

Description

Optional. Describes the export for reference. Maximum 2000 characters.

Additional Information

  • Visibility of export types depends on user permissions.

  • For full event-level data or flexible structure, use Raw Data Export. For simplified summaries, use Simplified Data Export.